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Reinventing the brand Can top brands survive the new market realities

By: Contributor(s): Material type: TextTextPublication details: KOGAN PAGE LONDON 2001Description: vi, 234 PAPER BINDINGISBN:
  • 0749435933
Subject(s): DDC classification:
  • 658.827 KAP-P1
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Item type Current library Collection Call number Status Date due Barcode
Books Books SSCBS Library General Books 658.827 KAP-P1 (Browse shelf(Opens below)) Available 9634
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658.827 KAP-P1 24 brand mantras 658.827 KAP-P1 24 brand mantras 658.827 KAP-P1 24 brand mantras 658.827 KAP-P1 Reinventing the brand 658.827 KAP-P2 Brand serve 658.827 KAP-P3 18 brand astras 658.827 KAP-P9 New strategic brand management

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