When is ours better than mine? (Record no. 11372)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00962npc a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s2012 xx 000 0 und d |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LAMBERTON, CAIT POYNOR |
| 245 ## - TITLE STATEMENT | |
| Title | When is ours better than mine? |
| Remainder of title | A framework for understanding and altering participation in commercial sharing system |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 109-125 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Sharing systems are increasingly challenging sole ownership as the dominant means of obtaining product benefits, making up a market estimated at more than US |
| -- | 00 billion annually in 2010. Consumer options include cell phone minute sharing plans,frequently-flyer-mile pools, bicycle-sharing programs and automobile-sharing systems, among many others.The authors conceptualize commercial sharing systems within a typology of shared goods. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | MARKETING COMMUNICATION |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ROSE, RANDLL L |
| 773 ## - HOST ITEM ENTRY | |
| Other item identifier | P14466 |
| Note | M |
| Host Itemnumber | 27727 |
| Host Biblionumber | 11181 |
| Title | JOURNAL OF MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Articles |
No items available.