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Branding across borders

GREGORY, James R

Branding across borders A guide to global brand marketing - NEW YORK MCGRAW-HILL 2001 - xxiv, 232 HARD BINDING

ISBN: 0658009451

Subjects--Topical Terms:
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS

Dewey Class. No.: 658.827 / GEO-P1

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