Market segmentation
MCDONALD, Malcolm H
Market segmentation A step-by-step approach to creating profitable market segments - NEW YORK MACMILLAN PUBLICATION 1995 - xvii,272 PAPER BINDING
0333637232
MARKETING
MARKETING MANAGEMENT
658.8 / MCD-N5
Market segmentation A step-by-step approach to creating profitable market segments - NEW YORK MACMILLAN PUBLICATION 1995 - xvii,272 PAPER BINDING
0333637232
MARKETING
MARKETING MANAGEMENT
658.8 / MCD-N5