The social embeddedness of strategy implementation

LEHTIMAKI, HANNA

The social embeddedness of strategy implementation - 2014 - 229-239

The purpose if this case is to deepen understanding about strategy implementation. The study draws on a network survey conducted in four internationally operating companies and presents analysis on the role of social relations in strategy implementation. As an outcome, the study provides insight into the ways by which social relations within the firm facilitate strategy implementation. This article contributes to literature of strategic initiatives by examining the informal structure, thesocial relations in four internationally operatinf firms.

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