Principles of marketing (Record no. 17903)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00401nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93-570-5521-5 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT-R5 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ed 19 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2025 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 736 |
| Other physical details | Paper Binding |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 1273 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| -- | 1275 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | 11 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Discounted Amount | Bill Amount | Bill Date | HDNAME for Bill | Koha item type | Total Renewals | Checked out | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Text Book | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 658.8 KOT-R5 | 25855 | 22/01/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | ||||||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 2 | 658.8 KOT-R5 | 25856 | 21/03/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 4 | 11/04/2025 | 21/03/2025 | ||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25857 | 07/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 14/04/2025 | 07/04/2025 | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 2 | 658.8 KOT-R5 | 25858 | 04/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 3 | 21/04/2025 | 04/04/2025 | ||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25859 | 07/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 14/04/2025 | 07/04/2025 | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25860 | 11/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 21/04/2025 | 11/04/2025 | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25861 | 07/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 14/04/2025 | 07/04/2025 | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25862 | 07/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 14/04/2025 | 07/04/2025 | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25863 | 21/03/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 2 | 16/04/2025 | 21/03/2025 | ||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 22/01/2025 | Universal Academic Books Publishers & Distributors | 1049.00 | 2024-25 | BOOKS | 20 | 1 | 658.8 KOT-R5 | 25864 | 07/04/2025 | 839.20 | 8392.00 | 20/01/2025 | MARKETING | Books | 14/04/2025 | 07/04/2025 |