000 00451nam a2200169Ia 4500
008 140613s2007 xx 000 0 und d
020 _a8174465499
082 _a658.827
_bMAT-P7
100 _aMATHUR, U C
245 _aProduct and brand management
_b
260 _bEXCEL BOOKS
_aDELHI
_c2007
300 _axvii, 534
_bPAPER BINDING
650 _aBRANDS AND TRADEMARKS
650 _aMARKETING - BRANDS & TRADEMARKS
700 _a
_e
942 _2ddc
_cBK
999 _c8842
_d8842