000 00494nam a2200169Ia 4500
008 140613s2007 xx 000 0 und d
020 _a8126513185
082 _a658.827
_bDHA-P7
100 _aDHAR, Mainak
245 _aBrand management 101
_b101 lessons from real world marketing
260 _bWILEY INDIA PVT. LTD.
_aNEW DELHI
_c2007
300 _avii, 215
_bPAPER BINDING
650 _aBRANDS AND TRADEMARKS
650 _aMARKETING - BRANDS & TRADEMARKS
700 _a
_e
942 _2ddc
_cBK
999 _c8827
_d8827