000 00503nam a2200169Ia 4500
008 140613s2003 xx 000 0 und d
020 _a0749437979
082 _a658.827
_bLEP-P3
100 _aLEPLA, F Joseph
245 _aBrand driven
_bThe route to integrated branding through great leadership
260 _bKOGAN PAGE
_aLONDON
_c2003
300 _a334
_bHARD BINDING
650 _aBRANDS AND TRADEMARKS
650 _aMARKETING - BRANDS & TRADEMARKS
700 _aDAVIS, Susan V
_e
942 _2ddc
_cBK
999 _c7358
_d7358