000 00537nam a2200169Ia 4500
008 140613s2004 xx 000 0 und d
020 _a007058396X
082 _a658.8
_bBAT-P4
100 _aBATTERLEY, Richard
245 _aLeading through relationship marketing
_bHow winning organisations leverage stakeholder relationships to improve business performance
260 _bTATA MCGRAW-HILL
_aDELHI
_c2004
300 _ax, 206
_bPAPER BINDING
650 _aMARKETING
650 _aMARKETING MANAGEMENT
700 _a
_e
942 _2ddc
_cBK
999 _c7256
_d7256