000 | 00449nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 140613s2002 xx 000 0 und d | ||
020 | _a9812403728 | ||
082 |
_a659.1 _bSEM-P2 |
||
100 | _aSEMENIK, Richard J | ||
245 |
_aPromotion and integrated marketing communications _b |
||
260 |
_bTHOMSONS _aSINGAPORE _c2002 |
||
300 |
_axxxix, 582 _bPAPER BINDING |
||
650 | _aADVERTISING | ||
650 | _aADVERTISING | ||
700 |
_a _e |
||
942 |
_2ddc _cBK |
||
999 |
_c6731 _d6731 |