000 00502nam a2200181Ia 4500
008 140613s2003 xx 000 0 und d
020 _a0030352711
082 _a659.1
_bSHI-P3
100 _aSHIMP, Terence A
245 _aAdvertising, promotion and supplemental aspects of integrated marketing communications
_b
250 _aEd 6
260 _bTHOMSONS
_aSINGAPORE
_c2003
300 _axxi, 650
_bHARD BINDING
650 _aADVERTISING
650 _aADVERTISING
700 _a
_e
942 _2ddc
_cBK
999 _c6644
_d6644