000 00503nam a2200181Ia 4500
008 140613s2002 xx 000 0 und d
020 _a8120322215
082 _a658.8342
_bKAR-P2
100 _aKARDES, Frank R
245 _aConsumer behavior and managerial decision making
_b
250 _aEd 2
260 _bPRENTICE-HALL OF INDIA
_aDELHI
_c2002
300 _axviii, 457
_bPAPER BINDING
650 _aCONSUMER BEHAVIOR
650 _aMARKETING - CONSUMER BEHAVIOR
700 _a
_e
942 _2ddc
_cBK
999 _c6637
_d6637