000 00475nam a2200169Ia 4500
008 140613s2002 xx 000 0 und d
020 _a0333937155
082 _a658.827
_bPAT-P2
100 _aPATI, Debashis
245 _aBranding
_bConcepts and process
260 _bMACMILLAN PUBLISHERS INDIA LIMITED
_aDELHI
_c2002
300 _axi, 212
_bPAPER BINDING
650 _aBRANDS AND TRADEMARKS
650 _aMARKETING - BRANDS & TRADEMARKS
700 _a
_e
942 _2ddc
_cBK
999 _c6632
_d6632