| 000 | 00466nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 140613s1987 xx 000 0 und d | ||
| 020 | _a0029044308 | ||
| 082 |
_a658.8 _bBUZ-M7 |
||
| 100 | _aBUZZELL, Robert D | ||
| 245 |
_aPIMS principles _bLinking strategy to performance |
||
| 260 |
_bFREE PRESS _aNEW YORK _c1987 |
||
| 300 |
_axiii, 322 _bHARD BINDING |
||
| 650 | _aMARKETING | ||
| 650 | _aMARKETING MANAGEMENT | ||
| 700 |
_aGALE, Bradley T _e |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6475 _d6475 |
||