000 00522nam a2200181Ia 4500
008 140613s1999 xx 000 0 und d
020 _a0071158332
082 _a658.8
_bPER-N9
100 _aPERREAULT, William D
245 _aBasic markeing
_bGlobal managerial approach
260 _bMCGRAW-HILL
_aNEW YORK
_c1999
300 _axxiv, 791
_bPAPER BINDING
490 _aIrwin/McGraw-Hill series in marketing
650 _aMARKETING
650 _aMARKETING MANAGEMENT
700 _aMCCARTHY, E Jerome
_e
942 _2ddc
_cBK
999 _c5184
_d5184