000 | 00522nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 140613s1999 xx 000 0 und d | ||
020 | _a0071158332 | ||
082 |
_a658.8 _bPER-N9 |
||
100 | _aPERREAULT, William D | ||
245 |
_aBasic markeing _bGlobal managerial approach |
||
260 |
_bMCGRAW-HILL _aNEW YORK _c1999 |
||
300 |
_axxiv, 791 _bPAPER BINDING |
||
490 | _aIrwin/McGraw-Hill series in marketing | ||
650 | _aMARKETING | ||
650 | _aMARKETING MANAGEMENT | ||
700 |
_aMCCARTHY, E Jerome _e |
||
942 |
_2ddc _cBK |
||
999 |
_c5184 _d5184 |