000 00443nam a2200169Ia 4500
008 140613s1997 xx 000 0 und d
020 _a0256228973
082 _a658.8
_bSAN-N7
100 _aSANDERSON, Susan Walsh
245 _aManaging product families
_b
260 _bIRWIN
_aILLINOIS
_c1997
300 _axv,218
_bHARD BINDING
650 _aMARKETING
650 _aMARKETING MANAGEMENT
700 _aSZUMERI, Mustafa
_e
942 _2ddc
_cBK
999 _c4806
_d4806