000 | 00481nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 140613s1998 xx 000 0 und d | ||
020 | _a0071152253 | ||
082 |
_a658.8 _bCHU-N8 |
||
100 | _aCHURCHILL, Gilbert A | ||
245 |
_aMarketing _bCreating value for customers |
||
250 | _aEd 2 | ||
260 |
_bMCGRAW-HILL _aNEW YORK _c1998 |
||
300 |
_axxiv, 630 _bPAPER BINDING |
||
650 | _aMARKETING | ||
650 | _aMARKETING MANAGEMENT | ||
700 |
_aPETER, J Paul _e |
||
942 |
_2ddc _cBK |
||
999 |
_c4426 _d4426 |