000 00304nam a22001337a 4500
003 OSt
020 _a978-81-309-1766-5
082 _a658.8
_bRIL-Q1
100 _aRiley, Pippa
245 _aMarketing principles
260 _aNew Delhi
_bViva Books
_c2011
300 _a497
_bPaper Binding
942 _2ddc
_cBK
999 _c15316
_d15316