000 00865npc a2200169Ia 4500
008 140613s2014 xx 000 0 und d
060 _a659.1
100 _aPUROHIT, ASHOK
245 4 _aThe efeects of television advertisement on the buying behavior of packed food consumer in it compans
260 _c2014
300 _a47-55
520 _aIn this study, we found that there was a relationship between television advertisments and incrising the packed food demand. With about 76% agreements on these relations of the total responses. There is a realtionship between television advertisement and increasing the price of packed food with about 84% agreement on these relations of total responses.
653 _aADVERTISING
700 _aKAUR, VIKRAMJIT
773 _oP15402
_nM
_933718
_011241
_tInternational J. of Trends in Business Admn.
942 _2ddc
_cARTCL
999 _c12581
_d12581