000 | 00882npc a2200169Ia 4500 | ||
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008 | 140613s2013 xx 000 0 und d | ||
060 | _a658.8 | ||
100 | _aITTERSUM, KOERT VAN | ||
245 |
_aSmart shopping carts _bHow real time feedback influences spending |
||
260 | _c2013 | ||
300 | _a21-36 | ||
520 | _aAlthough interest in smart shopping carts is increasing, both retailers and consumer groups have concerns about how real time spending feedback will influence shopping behavior. Building on budgeting and spending theories, the authors conduct three lab and grocery store experiments that robustly show that real time spending feedback has a diverging impact on spending depending on weather a perosn is budget constrained or not. | ||
653 | _aMARKETING | ||
700 | _aWANSINK, BRIAN | ||
773 |
_oP15196 _nM _927735 _011181 _tJOURNAL OF MARKETING |
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942 |
_2ddc _cARTCL |
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999 |
_c12368 _d12368 |