000 | 00867npc a2200181Ia 4500 | ||
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008 | 140613s2013 xx 000 0 und d | ||
060 | _a658.8 | ||
100 | _aKAURA, VINITA | ||
245 |
_aCustomer perception of service convenience _bA comparison between public and new private sector banks |
||
260 | _c2013 | ||
300 | _a529-547 | ||
520 | _aThis study examines the difference between public sector and new private sector banks with reference to service convenience dimensions; decision convenience, transaction convenience, benefit convinience and post benefit convinience. A cross sectional research on 445 retail banking customers through structured questionnaire is conducted. | ||
653 | _aCONSUMER SATISFACTION | ||
653 | _aMARKETING | ||
700 | _aPRASAD, CH S DURGA | ||
773 |
_oP15106 _nM _933686 _011237 _tGLOBAL BUSINESS REVIEW |
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942 |
_2ddc _cARTCL |
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999 |
_c12273 _d12273 |