000 | 00923npc a2200157Ia 4500 | ||
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008 | 140613s2013 xx 000 0 und d | ||
060 | _a658.8 | ||
100 | _aMULLICK, N H | ||
245 | 4 |
_aThe success of shopping malls lies in the hands of mall developers _bA study |
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260 | _c2013 | ||
300 | _a40-46 | ||
520 | _aIn India out of the 12 million sq. ft of Indian shopping centre space palnned for opening in 2012, only about 60 percent was expectd to be complete because of the huge depaly in mall projcts in Inida's biggest cities. There is a stress even in thebusiness model as it getting a bit expensive. Real estate prices and construction costs are rising, but the retail business is not growing enough to absorb these costs. Retail rents are down by 30 to 40 percent as compared to the peak of 2008. | ||
653 | _aMARKETING | ||
773 |
_oP15031 _nM _932640 _011203 _tINDIAN JOURNAL OF MARKETING |
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942 |
_2ddc _cARTCL |
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999 |
_c12161 _d12161 |