| 000 | 00947npc a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 140613s2013 xx 000 0 und d | ||
| 060 | _a658.8 | ||
| 100 | _aKHAN, SYED MOHAMMAD MUZAFFAR | ||
| 245 |
_aPublix super market inc. _bA customer service leader |
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| 260 | _c2013 | ||
| 300 | _a58-69 | ||
| 520 | _aThis case discusses the customer service at Publix Super Market Inc. (Publix), a US basd supermarket chain. Customer service and loyalty were the major aspects of Publix service culture. The supermarket chain was known for delivering excellent customer service. It gave importance to its customers and strived for complete customer satisfaction. Publix provided value for customers by offering a wide range of quality items at competitive prices, organized shopping environment and friendly associates. | ||
| 653 | _aMARKETING | ||
| 700 | _aQUMER, SYEDA MASEEHA | ||
| 773 |
_oP14739 _nM _933412 _011216 _tCase Folio |
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| 942 |
_2ddc _cARTCL |
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| 999 |
_c11647 _d11647 |
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