| 000 | 00913npc a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 140613s2012 xx 000 0 und d | ||
| 060 | _a658.8 | ||
| 100 | _aRAY, SOURAV | ||
| 245 |
_aMulticomponent system pricing _bRational inattention and downward rigidities |
||
| 260 | _c2012 | ||
| 300 | _a1-17 | ||
| 520 | _aThe authors examine the relative magnitude of price reductions for product systems and theri constituent components (e.g. camaras, computers, monitors, lenses) and hypothesize that these price reductions systematically vary across different typesof systems. The authors offer rational inattention as an explanation and document patterns of downward rigidity in online prices of computers and cameras that are consistent with this view. | ||
| 653 | _aMARKETING | ||
| 653 | _aPRICING | ||
| 700 | _aWOOD, CHARLES | ||
| 773 |
_oP14657 _nM _927728 _011181 _tJOURNAL OF MARKETING |
||
| 942 |
_2ddc _cARTCL |
||
| 999 |
_c11578 _d11578 |
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