TY  - BOOK
AU  - WILLIAMS, Alison
AU  - MULLIN, Roddy
TI  - Handbook of field marketing: A complete guide to understanding and outsourcing face to face direct marketing
SN  - 074945380X
U1  - 658.8 
PY  - 2008///
CY  - LONDON
PB  - KOGAN PAGE
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -