TY  - BOOK
AU  - ZIKMUND, William G
AU  - BABIN, Barry J
TI  - Marketing research
SN  - 8131505650
U1  - 658.83 
PY  - 2007///
CY  - NEW DELHI
PB  - CANGAGE LEARNING
KW  - MARKET RESEARCH AND ANALYSIS
KW  - MARKETING - RESEARCH & ANALYSIS
ER  -