TY  - BOOK
AU  - WEINSTEIN, Art
AU  - 
TI  - Handbook of market segmentation: Strategic targeting for business and technology firms
SN  - 8179926435
U1  - 658.8 
PY  - 2007///
CY  - DELHI
PB  - JAICO
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -