TY  - BOOK
AU  - BENNETT, Roger
AU  - BLYTHE, Jim
TI  - International marketing: Strategy planning, market entry and implementation
SN  - 0749445157
U1  - 658.848 
PY  - 2005///
CY  - LONDON
PB  - KOGAN PAGE
KW  - EXPORT MARKETING
KW  - MARKETING - EXPORT MARKETING
ER  -