TY  - BOOK
AU  - ROSS, Alan M
AU  - 
TI  - Beyond world class: Building character, relationships and profits
SN  - 0793149053
U1  - 658.812 
PY  - 2002///
CY  - NEW YORK
PB  - DEARBORN FINANCIAL PUBLISHING
KW  - CONSUMER SATISFACTION
KW  - MARKETING - CONSUMER SATISFACTION
ER  -