TY  - GEN
AU  - SINHA, RAJEEVA
AU  - MAHESHWARI, BHARAT
TI  - Financial literacy through service innovation
PY  - 2014///
KW  - FINANCIAL ECONOMICS
N2  - Financial literacy enables financial inclusion, a key polcy concern in economic development. Governments around the world are keen to promote financial literacy and fund programmes and organizations that promote financial literacy in low income populations and youth. However given the complex interaction of behavior and skills in financial decisions, it is difficult to conduct an outcome based evaluation of financial literacy programmes
ER  -