TY - GEN AU - RUBERA, GAIA AU - KIRCA, AHMET H TI - Firm innovation and its performance outcomes: A meta analytic review and theoretical integration PY - 2012/// N2 - Drawing on the chain-of-effects model as a unifying framework, this meta analysis indicates that firm innovativeness indirectly affects firm value through its effects on market position and financial position. In addition, the findings suggest that innovativeness has direct positive effects on financial position and firm value. Moreover the meta analysis provides evidence of reverse casuality in the innovativness firm value relationship ER -