TY - GEN AU - VIJAYKUMAR, A TI - Linkage between market value added(MAV) nad other financial variables: An analysis in Indian automobile industry PY - 2012/// KW - MARKET VALUE ADDED(MAV) N2 - The present article makes an attempt to find the relevance of stern and stewart's claim that MAV of the firm is largely positive associated with or driven by its EVA generating capacity in Indian context. The study also portray the temperament ofassociation between MVA and other selected traditional financial varialbles like Earnings Per Share (EPS), Return on Capital Employed(ROCE), Net Oprating Profit After Tax (NOPAT) and Return on Net Worth (RONW) ER -