TY - BOOK AU - MAJUMDAR, Ramanuj AU - TI - Marketing research: Text, application and case studies SN - 8122403387 U1 - 658.83 PY - 2004/// CY - NEW DELHI PB - NEW AGE INTERNATIONAL (P) LTD. KW - MARKET RESEARCH AND ANALYSIS KW - MARKETING - RESEARCH & ANALYSIS ER -