Brand management 101 101 lessons from real world marketing
Material type: TextPublication details: WILEY INDIA PVT. LTD. NEW DELHI 2007Description: vii, 215 PAPER BINDINGISBN:- 8126513185
- 658.827 DHA-P7
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Books | SSCBS Library | General Books | 658.827 DHA-P7 (Browse shelf(Opens below)) | Available | 13446 |
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658.827 DAV-P0 Brand asset management | 658.827 DEC-P1 From brand vision to brand evaluation | 658.827 DEL-N8 Omnipowerful brand | 658.827 DHA-P7 Brand management 101 | 658.827 DRA-P1 Brands in the balance | 658.827 DUN-P2 IMC : Using advertising and promotion to build brands | 658.827 EDW-P5 Creating passion brands Getting to the heart of branding |
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