Advertising excellence (Record no. 4756)
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000 -LEADER | |
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fixed length control field | 00483nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140613s1995 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 007006487X |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Item number | BOV-N5 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | BOVEE, Courtland L |
245 ## - TITLE STATEMENT | |
Title | Advertising excellence |
Remainder of title | |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc. | MCGRAW-HILL |
Place of publication, distribution, etc. | NEW YORK |
Date of publication, distribution, etc. | 1995 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxvi,660 |
Other physical details | HARD BINDING |
490 ## - SERIES STATEMENT | |
Series statement | McGraw-Hill series in marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | ADVERTISING |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | ADVERTISING |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | THILL, John V |
Relator term | |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Foreign price | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Bill Amount | Bill Date | HDNAME for Bill | Koha item type |
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Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | 07/10/1998 | UNISCAN | USD18.5 | 814.00 | 1998-99 | BOOKS | 009 | 659.1 BOV-N5 | 6431 | 26/06/2024 | 13833.00 | 29/09/1998 | NONRECARING | Books |