Normal view MARC view ISBD view

Brands a marketing game (Record no. 4036)

MARC details
000 -LEADER
fixed length control field	00496nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140613s1995 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0133816257
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.827
Item number	CHA-N5
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	CHAPMAN, Randall G
245 ## - TITLE STATEMENT
Title	Brands a marketing game
Remainder of title	Instructor's manual
250 ## - EDITION STATEMENT
Edition statement	Ed 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc.	PRENTICE-HALL
Place of publication, distribution, etc.	NEW YORK
Date of publication, distribution, etc.	1995
300 ## - PHYSICAL DESCRIPTION
Extent	xi, 267
Other physical details	PAPER BINDING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	BRANDS AND TRADEMARKS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING - BRANDS & TRADEMARKS
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Book Edition	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Source of acquisition	Foreign price	Indian price	Financial Year	CATCODE for Bill	Bill number	Total Checkouts	Full call number	Barcode	Date last seen	Bill Amount	Bill Date	HDNAME for Bill	Koha item type
		Dewey Decimal Classification	Ed 2			Reference Books	SSCBS Library	SSCBS Library	16/07/1997	M S MARK NET	USD25.5	918.00	1997-98	BOOKS	MSM-11		658.827 CHA-N5	5463	26/06/2024	2587.00	27/06/1997	NONRECARING	Books