Advertising theory and practice (Record no. 3786)

MARC details
000 -LEADER
fixed length control field 00457nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s1987 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185386633
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number SAN-M7
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SANDAGE, C H
245 ## - TITLE STATEMENT
Title Advertising theory and practice
Remainder of title
250 ## - EDITION STATEMENT
Edition statement Ed 11
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. IRWIN
Place of publication, distribution, etc. ILLINOIS
Date of publication, distribution, etc. 1987
300 ## - PHYSICAL DESCRIPTION
Extent xv, 509
Other physical details PAPER BINDING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name FRYBURGER, Vernon
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Book Edition Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Indian price Financial Year CATCODE for Bill Bill number Total Checkouts Full call number Barcode Date last seen Bill Amount Bill Date HDNAME for Bill Koha item type
    Dewey Decimal Classification Ed 11     General Books SSCBS Library SSCBS Library 08/10/1996 SURENDRA BOOK SERVICE 125.00 1996-97 BOOKS 186   659.1 SAN-M7 5095 26/06/2024 1255.50 30/09/1996 NONRECARING Books
    Dewey Decimal Classification Ed 11     General Books SSCBS Library SSCBS Library 08/10/1996 SURENDRA BOOK SERVICE 125.00 1996-97 BOOKS 186   659.1 SAN-M7 5096 26/06/2024 1255.50 30/09/1996 NONRECARING Books

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