How to produce successful advertising (Record no. 3310)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00465nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s1994 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749410108 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | FAR-N4 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | FARBEY, A D |
| 245 ## - TITLE STATEMENT | |
| Title | How to produce successful advertising |
| Remainder of title | |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | KOGAN PAGE |
| Place of publication, distribution, etc. | LONDON |
| Date of publication, distribution, etc. | 1994 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 172 |
| Other physical details | PAPER BINDING |
| 490 ## - SERIES STATEMENT | |
| Series statement | Marketing in action series |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADVERTISING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADVERTISING |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| Relator term | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Foreign price | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Bill Amount | Bill Date | HDNAME for Bill | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | 30/03/1995 | ASIAN BOOKS | £12.95 | 668.22 | 1994-95 | BOOKS | 5757 | 659.1 FAR-N4 | 4459 | 26/06/2024 | 7072.00 | 30/03/1995 | NONRECARING | Books |