Marketing for competitiveness (Record no. 16983)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00364nam a22001457a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-981-3201-96-5 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT-Q7 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing for competitiveness |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey |
| Name of publisher, distributor, etc | World Scientific |
| Date of publication, distribution, etc | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 288 |
| Other physical details | Paper Binding |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kartajaya, Hermawan |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 1273 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Discounted Amount | Bill Amount | Bill Date | HDNAME for Bill | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 11/03/2022 | Dhanraj Book House | 799.00 | 2021-22 | BOOKS | 2457 | 658.8 KOT-Q7 | 23677 | 26/06/2024 | 559.25 | 2237.00 | 03/02/2022 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 11/03/2022 | Dhanraj Book House | 799.00 | 2021-22 | BOOKS | 2457 | 658.8 KOT-Q7 | 23678 | 26/06/2024 | 559.25 | 2237.00 | 03/02/2022 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 11/03/2022 | Dhanraj Book House | 799.00 | 2021-22 | BOOKS | 2457 | 658.8 KOT-Q7 | 23679 | 26/06/2024 | 559.25 | 2237.00 | 03/02/2022 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 11/03/2022 | Dhanraj Book House | 799.00 | 2021-22 | BOOKS | 2457 | 658.8 KOT-Q7 | 23680 | 26/06/2024 | 559.25 | 2237.00 | 03/02/2022 | MARKETING | Books |