Publix super market inc. (Record no. 11647)

MARC details
000 -LEADER
fixed length control field 00947npc a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2013 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KHAN, SYED MOHAMMAD MUZAFFAR
245 ## - TITLE STATEMENT
Title Publix super market inc.
Remainder of title A customer service leader
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 58-69
520 ## - SUMMARY, ETC.
Summary, etc. This case discusses the customer service at Publix Super Market Inc. (Publix), a US basd supermarket chain. Customer service and loyalty were the major aspects of Publix service culture. The supermarket chain was known for delivering excellent customer service. It gave importance to its customers and strived for complete customer satisfaction. Publix provided value for customers by offering a wide range of quality items at competitive prices, organized shopping environment and friendly associates.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name QUMER, SYEDA MASEEHA
773 ## - HOST ITEM ENTRY
Other item identifier P14739
Note M
Host Itemnumber 33412
Host Biblionumber 11216
Title Case Folio
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

No items available.


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