New strategic brand management
KAPFERER, J N
New strategic brand management Creating and sustaining brand equity long term - Ed 4 - LONDON KOGAN PAGE 2009 - xv, 560 PAPER BINDING
8175544406
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS
658.827 / KAP-P9
New strategic brand management Creating and sustaining brand equity long term - Ed 4 - LONDON KOGAN PAGE 2009 - xv, 560 PAPER BINDING
8175544406
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS
658.827 / KAP-P9