The road to the top
JOSHI, DEVINA
The road to the top - 2014 - 171-173
Big bazaar and Tata Nano are trying to climb the value ladder, moving away from a price-based product proposition to own a more upmarket imagery. They have a long road ahead.
BRABD MANAGEMENT
658.827
The road to the top - 2014 - 171-173
Big bazaar and Tata Nano are trying to climb the value ladder, moving away from a price-based product proposition to own a more upmarket imagery. They have a long road ahead.
BRABD MANAGEMENT
658.827